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Website Copywriting

This includes landing pages, cornerstone web-pages, sales/ad copy, and many more.

 

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Article Copywriting

Highly engaging and informative articles that resonate with both visitors and search engine bots.

 

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Blog Copywriting

Our expert writers can write compelling articles for any Industries whether its imformative or news.

 

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Press Release

We have qualified PR writers who are English-Native writers to assist you in your promotional material.

 

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SEO Copywriting 2

We take SEO Copywriting towards a holistic approach.

We prioritize content for humans first, then robots second.

SEO Copywriting is a strategy that articulates a bunch of words and sentencing into beautiful and structured content with a clear and concise call-to-action. The content is engaging, as well as persuasive to the reader. SEO Copywriting should always be approach to be compelling and provide insight for humans FIRST.
Unlike other SEO Agencies who see SEO Copywriting as a means to impress search engine robots such as Google or Bing. You can determine these unethical practices by the way their content flows which sounds too un-organic and very mono-tonic like.

At Si6media, we can assist you with your SEO Copywriting needs.

SEO Copywriting specifically for Websites / Landing pages.

Writing good and engaging website content is an art. The copy needs to be cut-through, informative, resonate, and compelling towards your targeted audience. Website content isn’t just about what features you offer or provide; it’s also about what solution(s) can you offer to a specific problem.

 

Ever since the start of the internet and directories like search engines, people have always been trying to game the ’system’. Either by utilizing unethical tactics like specific-keyword heavy content or ’stuffing’ related keywords into one article without even offering a solution to the root of their problem.

 

At Si6media, we can assist you with your SEO copywriting for your business / brand / website.

Our Website Copywriting approach

01. The Initial brief session

The initial briefing session is the first step towards us creating a compelling and engaging piece of copy/content for your brand / business. The purpose of the session is to understand you, the business, your product / service offering, your audience, your business approach, your content tone, your business goals, and what you’re trying to achieve by up taking in website copywriting.

 

From there we look at your proposed site structure and determine what sections to particularly focus and prioritise. We then research and understand your audience’s pain points. Why are they looking for your product / service, what blockages do they have in approaching your product / services etc.

 

After that, we’ll send you the proposal and lowdown of the website copywriting strategy that we’ve tailored for you.

02. Website copywriting research and drafting starts!

Once the brief is accepted and the approved by you; we get started with the website copy! First, we look at the first and second page competitors and identify similar or related content. We gather information and determine if there’s a common theme, find potential steps / structure they’re missing out on, and understand your offering of the product / service. This is our brainstorming stage which we then create a mind-map of each section and content structure requires.

 

After that, we start drafting!

 

Please rest assure that all written copy will not and never ever be plagiarise / spun / copied and paraphrased. We write content from scratch. Usually content is very specific or requires expertise / research to compose certain copy. We’ll make sure you’re in the loop and create a staging environment where you can see the content and provide instructions and corrections pertaining towards certain facts / rules / laws.

03. Finalising and delivering the finished copy

Finally, once you’re satisfied with the website copies, we’ll deliver two versions of the website copy. These contains a SEO optimised and plain text version. This is so you can provide the HTML-ready file to your web-developer (or us – extra fees) and keep a clean plain-text copy for backup.

Website Copywriting FAQ

What information do we need to from you to get started?

When writing website copy for a product / service offering; Here are the essential information we need to get started:

  1. Your industry;
  2. Your targeted audience demographics;
  3. Your services / products;
  4. Your content tone – business orientated, professional but casual, how-to laymans etc;
  5. Your goals for website copywriting.

Of course we’ll communicate with you throughout the process to get more information on specific issues.

How much does Website Copywriting cost?

Our website copywriting fees can vary which depends on several aspects and conditions such as how in-depth research is, number of pages required and complexity of the content copy.

 

We change is $105 per hour, which a page can take on average around 1-3 hours.

Can we use the website copywriting you provided elsewhere?

Yes and No. We recommend that you use it for traditional marketing collateral such as email broadcast or physical paperback materials. Duplicate content isn’t bad per say. However, if you’re hoping the website copy will get you the same amount of leverage from search engines, it is unfortunately treated differently.

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SEO Copywriting for Article writing

Competition between influencers is significantly higher than ever; and, combined with the fact that website visitors have little patience and high demands, marketers understand the importance of high standards in marketing. Quality content attracts and holds the audience; poor quality content, and the audience is lost in seconds.

 

Not all business owners are able to keep up the time-consuming and tedious task of writing content; nor are all business owners are able to write quality content. It is always quality that matters! That’s something we care about at Si6media; and so, high quality is something we’re prioritise.

 

We know how important it is to our customers that their brand is always represented in the best light, and so we make sure our services never negatively impact their image. You can rest assured with our professional content writers that your sites, blogs, product descriptions etc. will be published to the highest quality.

SEO Copywriting for Article writing

Competition between influencers is significantly higher than ever; and, combined with the fact that website visitors have little patience and high demands, marketers understand the importance of high standards in marketing. Quality content attracts and holds the audience; poor quality content, and the audience is lost in seconds.

 

Not all business owners are able to keep up the time-consuming and tedious task of writing content; nor are all business owners are able to write quality content. It is always quality that matters! That’s something we care about at Si6media; and so, high quality is something we’re prioritise.

 

We know how important it is to our customers that their brand is always represented in the best light, and so we make sure our services never negatively impact their image. You can rest assured with our professional content writers that your sites, blogs, product descriptions etc. will be published to the highest quality.

01. Article writing for all range of sectors

Our content writers work with a broad range of clients,  including:

  • Information technology
  • Industrial products and services
  • Financial services
  • Mortgage lending
  • Accounting services
  • Occupational health and safety
  • Consumer products
  • Health and beauty
  • Factory automation
  • Tertiary education
  • Aged care
  • Construction and maintenance
  • Architecture and engineering
  • Freight and logistics
  • Medical equipment
  • Travel and tourism
  • Domestic appliances
  • Clothing and fashion accessories
  • Government policy
  • Sports and outdoor equipment.
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SEO Copywriting for Blogs

Blogs are a top-of-the-range resource for attracting web traffic, identifying the brand and addressing pain points for consumers. There are questions for prospects and blogs respond.

 

A good blog writing and distribution plan should be the starting point for your marketing funnel, and that is why we have built our development process to map that asset to your business goals.

 

Each blog post has a dollar attached and we will be attempting to demonstrate that.

Why Your Blog is Your Brand

Your readers have more content than ever before, which means that the optimisation of search engines and topical authority is key in your blog strategy.

  • Stays relevant towards the brand.
  • Post fresh material a few days a week, but not more.
  • Write to individual people on the site (not all readers are buyers).
  • Understand every visitor’s business value.
  • Have clear and concise calls to action in the article.
  • Include custom videos and diagrams.
  • Social sharing optimization.
  • Edit older messages and top-level articles.
  • Be 100% user-related.

Since blogs are often the first point of contact with prospects, you only have one opportunity to count the connexion. Your blog is a product of yours.

SEO Copywriting for Blogs

Blogs are a top-of-the-range resource for attracting web traffic, identifying the brand and addressing pain points for consumers. There are questions for prospects and blogs respond.

 

A good blog writing and distribution plan should be the starting point for your marketing funnel, and that is why we have built our development process to map that asset to your business goals.

 

Each blog post has a dollar attached and we will be attempting to demonstrate that.

Why Your Blog is Your Brand

Your readers have more content than ever before, which means that the optimisation of search engines and topical authority is key in your blog strategy.

  • Stays relevant towards the brand.
  • Post fresh material a few days a week, but not more.
  • Write to individual people on the site (not all readers are buyers).
  • Understand every visitor’s business value.
  • Have clear and concise calls to action in the article.
  • Include custom videos and diagrams.
  • Social sharing optimization.
  • Edit older messages and top-level articles.
  • Be 100% user-related.

Since blogs are often the first point of contact with prospects, you only have one opportunity to count the connexion. Your blog is a product of yours.

We do Press Release Writing and Distribution!

At Si6media we agree that recognizing the newsworthy perspective of the details you want to share resides at the core to an successful press release. Once this is created, we take care to plan your press release so that we can tell the reporter the news article. Why does that matter? Because the bad reporter doesn’t leave everyone wondering what the facts are and why.

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SEO Copywriting for Press Release

Press releases are more critical than ever in the multi-channel media environment of today. A well designed press release will help you stay topical, important and top of mind for your target audience as more and more companies compete for their slice of media attention.

 

At Si6media, we understand that you sometimes don’t want a long-term campaign or an ongoing PR agency retainer. You just need to write and distribute a media release with some professional help.

 

The promotional Press Release Kit from Si6media provides you with a fixed price access to our professional press release service We will be writing, distributing and monitoring your media release with key journalists for $2,450 + GST. We will also track for one week the print and online coverage generated by the media release and provide you with a coverage report.

 

Our Press Release Kit is ideal for small and medium-sized companies, start-ups, non-profits, and any company that produces a return on investment in advertising:

  • One of our experienced journalists who writes or rewrites your draft release;
  • A set of modifications or corrections;
  • Distribution of your press release to up to 150 Australian media outlets;
  • Contacted by an itemised account of all press;
  • Internet coverage monitoring (press and online only) 1 week after the release has been sent.

Why use a Press Release?

The quick solution is to get free advertising–and this kind of advertisement can be useful to the many local groups or organisations, who have limited marketing and promotional budgets.

 

So having the free advertising appear in the media’s editorial or “news” pages makes it all the better–one of the advantages of advertising over paid advertising is that writers, listeners so viewers put greater trust on something they see in the media as opposed to selling that same product through a paid advertisement.

 

Using a press release to gain publicity not only lets a group or company get the message out not only to your own leaders, followers, donors and volunteers but also to potential supporters, sponsors, volunteers and donors – offering growth opportunities.

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Contact us today about your SEO Copywriting needs!

Book in a free strategic consultation with us to understand your goals, needs, and wants.